Business Today Is Different!
We Help
Psychologists Social Workers Psychiatrists Licensed Professional Clinical Counselors Mental Health Workers Therapists
Build Their Dream 'THRIVE' Practice
Imagine your practice where you show up to work, meet with your ideal clients, and do what you do best, and then go home and watch your bank account increase with profits.
~Welcome to your Road to Thrive.~
Don't Get Left Behind
97% of consumers use the Internet when researching local products/services (BIA/Kelsey)
In our Internet-driven world, it's more critical than ever to have a robust online presence. Establishing your brand online used to be as easy as building a website, but in today’s technological world, you need to have a more significant voice online to stay visible and viable.
Business Has Changed
Old World
- location, location, location
- Who you know
- Who knows you
- Physical assets - your office, desk, couch,
- Books
- Referrals
New World
- Traffic, traffic, traffic
- How big is your audience (email list, social media, groups)
- Google knowing you
- Virtual tools - meeting room, shared documents,
- Our blog posts & video expertise
- Reviews
The old world was about doing and conducting business face-to-face – through networking, presentations and consultations. You depended on pushing your message to clients – whether through radio, newspaper ads or networking.
~ the internet is now an intermediary between your clients and you ~
The new world is all about developing digital assets, building in leverage & scalability, scaling an audience by gaining more reach and exposure. The new world is about diversifying your traffic stream. The new world is about building a digital presence that fully represents you and your practice and your service offerings.
Business Today (and Tomorrow) Starts Online
Your business should be an online engine that provides you with a consistent stream of clients that you provide therapy for.
That is not only business marketing but also all of the enabling business processes from financial processes to project management to customer delivery. We fit marketing into the bigger picture of your practice.
Imagine a constant stream of clients coming to your business allowing you to focus on the work that you love – patient care.
What does this means for you as a business-owner therapist? For your Practice?
The Importance of Digital Presence
The majority of your business is going to come from online sources. A digital presence is now more than ever, critically important.
You want a digital presence that represents you, your practice and the services you have to offer.
You want the new world marketplace engine (currently Google, Youtube, other search engines, other social media), to match your ideal clients to your digital presence.
You need to create a digital presence that feeds your sales system and converts your audience into appointments and revenue.
Build Your Audience
Website traffic (online visitors interacting with your website and social profiles) that resonates and connects with your digital presence becomes your audience.
- Your audience is searching for your services online
- Your audience has high expectations and wants a great user experience
- Your audience is searching for answers to their questions
Your audience makes their booking decision based on your digital presence
Sales Funnels That Results in Booked Clients
Imagine the world for todays specialists – they open up their availability and fee structure and an agency simply fills in their empty slots. This happens today with medical specialists.
Wouldn’t you like that as well? You are using an online booking calendar – what you need is a steady stream of qualified clients ready to make an appointment with you.
An increasing majority of your prospective clientele are going to come from online sources and become clients before you ever have a 1:1 conversation with them.
You need sales system that converts your audience into booked clients.
Introducing our Living Website system
A Living Website...
- Is bigger than your typical run-of-the-mill static website
- A dynamic set of online interactions
- Interactive with your audience
- Your owned property online
- Attracts, informs and converts your audience into sales
- A valuable growing asset for your business
- Continuously evolving as the internet evolves
- Encompasses your entire digital foot print - everywhere that there is is an online piece of information about your practice is part of your Living Website
When a consumer needs to find a product or service, or compare alternatives they search online.
The businesses that are best represented online are the businesses that will thrive
Marketing cannot be done in Isolation
Are you spending too much time trying to figure out how to create a business? Finances? Tracking? Is trying to run your business taking valuable hours away from clients that need your services?
~Enabling / Facilitating / Filling in the pieces of your business to integrate marketing into your practice~
You are not a: marketing pro, business strategist, web developer, graphic designer, blog writer, marketer, paid media buyer, social media pro and on and on….
That's where we come in!
At Road to Thrive we have a developed a proven framework that defines business components required to create a profitable business.
We figure out a strategy of how you can interact with the online world, build your digital presence, and create the base set of interactions for you to compete online.
A Living Website deliver a digital presence, ideal audience and sales pipeline.
Craft your Digital Presence
A Living Website is your digital presence that fosters expertise, authority, and trust (EAT).
Amplify your Audience
A Living Website educates, resonates with and sells to your ideal client. Images, content – the entire customer experience!
Rev up your Pipeline
A Living Website is an engine that delivers consistent, predictable high quality leads into your sales pipeline!
You are a great fit for our services if
- You are a therapist providing exceptional outcomes to your clients
- You are not fully booked
- You are spending too much time trying to figure out how to get new clients? Or are you having difficulty consistently finding clients?
- You are looking at growing your expertise to the next level and unclear how?
- You are overwhelmed by all the different ways of connecting online? All the social media platforms? All the directories?
- You feel that your website could do a better job at accurately reflecting you, your staff and your practice
Who is Road to Thrive?
We combined Nyssa’s marketing acumen with Geoff’s strategic business analysis experience to form this joint venture called Road to Thrive Agency.
Road to Thrive encapsulates both the journey that our clients are on as well as our own entrepreneurial journeys.
We are both looking forward to this journey and where the road will lead for you and for us!
Engage with Us
We work collaboratively with us clients and provide a VIP hand-holding experience.
We work together with you to build your digital presence, figure out a strategy of how to amplify your messages to the online world, and create the base set of interactions for your ideal customer to book your service.
You did not go to school for: marketing strategy, web development, graphic design, blog writing or editing, digital marketing, media buying, social media and all of the other things required in today’s competitive online landscape….
You are the expert in what you do, we provide you with business best practices, online marketing and leads to fill your sales pipeline.
Our methodology is:
- Discover - We start by understanding where you are currently in your practice.
- Analyze - We use a set of sophisticated tools to understand the online environment you are competing in and the different opportunities for moving forward.
- Innovate - With the understanding of your starting point and the environment you are operating, we devise an innovative strategy and tactical plan for moving forward.
- Build - We architect and design the components and build enabling processes to help you continue to run those components. We build your digital presence including website, social media, and various other potential connections.
What’s included in the Living Website package? It includes these 7 Areas (plus Coaching!)
Full Living Website Package Total is $28,455.00 + GST (Canadians only)
Frequently Asked Questions
click on the button below to book a call with us and we can further walk you through the process.
This is a 226 hour project that we work to complete within 6 months
Yes, over the course of the project (6 months) we can accept monthly payments.
We believe so yes. We do not retrofit existing websites, but completely rehab it from the ground up for success. We have built up over 200 processes that build upon our Living Website foundation and its components and these processes work best when streamlined with our toolset.
We can guarantee that we will amplify your expertise and increase your visibility and reach online. We are happy to review actual website case studies with you if you’d like!
Your expertise is Psychology. Ours is Online Business.
Let's talk ~ Click the button below to book a call with us and learn more!
Testimonials
